Most Complete Photography Business Plan In Nigeria
Published On:December 15, 2021

Are you Looking for a standard Photography business plan in Nigeria for grants, loans such as CBN, NIRSAL, BOI and other institutions? or To even help you structure and grow your Business? Our  Photography business plan in Nigeria Pdf is regularly updated and can also be used to obtain loans and grants etc.

If you are looking at starting a Photography business in Nigeria then this is a Must read!

Photography Business Plan In Nigeria Pdf

Photography has been one Of the oldest business models in the world. What really makes this business so special and unique,  Is that Pictures help keep and remind us of past memories. the message a picture passes when seen is very unique

The photography business in Nigeria is very unique and a profitable business to venture into.

Photography Business Plan In Nigeria Industry Overview:

The photography business in Nigeria is one of the businesses that can unarguably survive in any part of Nigeria as long as the business is well-positioned. The photography industry can boast of creating jobs directly or indirectly right here in Nigeria.

One good the great things about the photography industry in Nigeria is that it has various areas of specialization ranging from wedding or portrait photography to wildlife photography or travel photography, amongst many others. Over and above, starting a photography business is what we have chosen to do because having done our due diligence and research, we have realized that it is a business that is highly profitable if well planned and managed.

Without any atom of doubt, there is a high rate of competition in the industry, but we have been able to create a unique Business model that will help us gain market acceptance and also work our way to the top of the ladder in the city where our photography business is to be located. Also working on this photography business plan in Nigeria PDF has opened our eyes to the huge potential in the photography industry in Nigeria.

Some of the things that will help us stand out in the industry include that we will ensure we deliver quality photography jobs at rock bottom prices in our city at all times. Much more than delivering quality photography jobs to clients at rock bottom prices, we have further gone to invest in CRM software that will help us effectively win new clients over and also help us effectively manage our existing clients.

2. Executive Summary

Currently, we have chosen a name for our photography business in Nigeria, and as we progress in this photography business plan in Nigeria it will be revealed. We have concluded the name search exercise at the corporate affairs office and it is good a thing that the name we propose to call our business is very much available and so, we have started the process of incorporating the business with the government authorities.

After we strike that off, we will apply for Tax identity No and also open a corporate/ current account with any bank of choice for business. For our Business name registration, we have decided to make use of the service of

Part of our strategies to effectively position the business; is to rent an office space in a busy business district in Nigeria and our ideal location in Lagos. The space we intend to rent will be big enough to accommodate our studio, reception, as well as our administrative office.

And we have also gone ahead to involve a competent realtor whom we think will be able to give us exactly what we want. Needless to say one of our dreams is to run the best photography business and studio in Nigeria. This is especially why we are leaving no stone unturned in paying attention to details.


We are a top-notch – all-around Photography Company in Lagos Nigeria and have a great vision to become the one-stop-shop when it comes to photography in Nigeria. We are currently a team of passionate photographers who have come together for the sole purpose of creating a brand that will compete with leading photography companies in Nigeria.

We also intend to go beyond just making memories but also build relationships that will offer all-around photography services. This means that we will cover wedding photography, child photography- where we capture the milestone of every baby from infancy to late childhood, capturing of nature and landscapes, beauty coverage- pageants, modelling shows, and what have you, as well as other areas too numerous to mention.

Our photography company in Nigeria would also be in the business of training newbies as well as wannabe photographers who want to be closely watched in their photography endeavours by a mentor. There are also plans not to make our photography business in Nigeria focused only on capturing pictures.

3. Our Products And Services(Business Plan In Nigeria Pdf)

  1. we shall be into the business of covering events.
  2. Studio Shoot
  3. Outside Nature shoot

We shall take our services a notch higher, by paying attention to details- like having pre- shoots and after-shoots. Why after shoots? Well, the after-shoots will basically involve capturing the after event moods in pictures. There will also be the production of photo albums, photo books, framed pictures, as well as soft copies of edited pictures as requested by our clients.

4. Our Mission And Vision Statement

  • We have a  vision and mission in view and that is: To become a world-class photography brand and to be among the top 5 leaders in the photography business in Nigeria and Africa at Large
  • To make top-notch photography services available to a wide range of clients that cuts across different classes of people at a very affordable price.

Some other things that Your Photograhy business plan in Nigeria 

  1. Business Structure
  2. Job Roles and Responsibilities
  3. SWOT Analysis
  5. Target Market
  6. Competitive Advantage
  8. Publicity and Advertising Strategy
  9. Our Pricing Strategy
  10. Income Statement
  11. Cashflow analysis

Before You Setup your Photography Business in Nigeria it is very important that you do intensive research and that you study a Photography business plan in Nigeria first in other to understand the industry,

Photography Business in Nigeria Frequently Asked Question

How much do photographers charge per photo in Nigeria?

On average photographers charge between ₦3,000 to ₦10,000 for high resolution professionally edited digital photo files currently. Additional charges apply for printing products and licensing rights depending on specific usage.

How to make money as a photographer in Nigeria?

Offer diverse services like weddings, events, product shoots, offer photo licensing for advertising usage, sell limited edition artistic prints, conduct training workshops, sell presets, leverage high volume eCommerce product shoots, architecture photography, create photography related YouTube video content and vlogs.

How much is Photoshoot in Nigeria?

Professional photographers charge an average of ₦50,000 – ₦200,000 (sometimes even more) for various photo shoots across categories like events, fashion, corporate headshots etc in Nigeria. Rates vary based on exact specifications like number of images needed, editing complexity involved, photographer’s expertise and experience levels etc. 

Is photography business in Nigeria a good business idea?

Yes, Photography is an excellent business idea because it is a fast-growing industry in Nigeria across segments like events, weddings, fashion, advertising, travel feeds into an increasingly influential social media economy allowing monetization avenues providing full-time or part-time earning potential either independently or through assignments for leading media houses.

Who is the richest photographer in Nigeria?

Kelechi Amadi Obi and TY Bello are considered among the top celebrity and entertainment photographers commanding premium pricing between ₦500,000 – ₦2 million for their specialized art photography and photo journalism services in Nigeria based on their widespread popularity in the industry. 

Can a photographer become rich?

Yes, with the right business acumen combining creative excellence and customer service, photographers can earn wealth by diversifying niche offerings, building specialized expertise, tapping global remote freelancing networks leveraging extensive portfolio presence and exploring emerging revenue sources like training workshops, video content creation and royalty-free stock image licensing based on global industry benchmarks and examples. 

How can I be a successful photographer in Nigeria?

Key tips include consistently upgrading relevant skills, actively building niche portfolios, tapping unconventional revenue sources like photo merchandize and leveraging social media for cost-effective promotion to establish credibility that fetches high-value assignments through referrals and boosts earning potential manifold allowing sustainable business scalability.

What type of photography is profitable? 

Wedding, events, product, portrait, real estate, architecture, fashion, merchandise, stock and advertising photography currently offer the highest profitable revenue and growth opportunities. Building hyper specialized expertise in two or more interlinked verticals fetches premium. 

How to start a photography business in Nigeria?

Conduct market research to identify opportunities, acquire photography and editing training, build portfolio shooting friends and at low cost events in the beginning, leverage referrals and Instagram for promotions after developing a style reflecting brand identity and ideal client preferences. Offer packages tailored to target audience and scale up infrastructure as you grow. 

Who owns the copyright of a photograph in Nigeria?

As per Nigerian copyright laws covering intellectual property, the copyright of any photograph lies exclusively with the original photographer by default unless additional licensing contracts are signed beforehand assigning image ownership rights to clients or third party entities.

How much capital do you need for a photography business?

A decent start can be made with ₦500,000 to ₦1 million covering basic photography gear like DSLR camera, lens kit, laptop for editing, studio accessories like backdrop, lighting etc. As reputation and clientele expands, re-investing profits progressively to scale up infrastructure with latest equipment will enhance productivity and earnings potential.

How do I start a mini photography business?

Focus efforts on specific genres like wedding photography initially through freelancing sites, tap social media to publish creative portfolio samples helping win niche clients. Invest in essential versatile gear allowing outdoor/studio flexibility meeting starter demands without overspending given constraints. Reinvest profits towards scaling specialization making early customer feedback central for growth.  

Can I run a photography business in Nigeria from home?

Yes, photography business can be started from home by converting space into makeshift studio shooting inviting backdrops. Starter product shoots can leverage natural lighting complemented by basic accessories. Location flexibility allows further scaling scope leveraging assignments. However evaluating co-working production spaces contracts might assist on containing initial overheads. 

Do you need qualifications to start a photography business?

No major prerequisite qualifications are required but having certifications focused on commercial photography fundamentals can lend credibility while dealing with corporate clients. Optional courses in photo editing, small business management helps refine expertise portfolio further. Multi-skilling also boosts adaptability securing diverse income streams. 

How do I start a photography business with no clients?

Explore opportunities to assist established photographers as second shooters at nominal costs to gain experience, leverage online channels like social media to shoot friends while developing unique style and gain traction, offer steep discounts on initial few portfolio enrichment shoots across categories, tap vendor networks for referrals assuring additional services through partnerships for guaranteed appointments.

Is it hard to start photography business?

Starting photography services requires medium effort considering low initial capital investments for basic gear purchases possible through consumer credit loans and evergreen technical skills demand. Scalability is tougher requiring consistency in building reputation through referrals. Differentiation by showcasing signature styles and customizations for target client types enhances profitable growth prospects while disciplined cost management improves sustainability.

How do I get more photography clients?

Leverage Instagram and Facebook to publish portfolio samples allowing prospects to assess work quality and unique aesthetics. Creating an appealing website with integrated contact forms and hiring SEO services also helps rankings. Printed brochures for vendor referrals, offering loyalty perks through existing client referrals, cold calls exploring new event opportunities and participating in bridal fairs during weekends also help acquire new clients consistently. 

Is photography a good side business in Nigeria?

Yes, photography offers flexible viable side business (extra income generation) opportunity owing to minimal startup infrastructure investments of under ₦500,000 on essential gear and availability of next level skills training options through dedicated academies allowing rapid commercialization while retaining existing jobs aiding cash flow stability in initial phases. 

Is a photographer in high demand?

Yes, with growing industries like entertainment, weddings, real estate, fashion, travel and even social media marketing leveraging personalized content creators like influencers, demand for skilled photographers offering both on-site and remote working capabilities continue to surge with attractive growth forecasts presenting ample monetization opportunities for those adopting emerging technologies integration while building specialized niche expertise further.

How do I start a photography business with no experience?#

Some starting tips include undergoing fundamental technical skills training in operating digital SLR cameras and editing software, interning under established photographers on ancillary functions like production coordination, leveraging extensive online tutorials before field practice, considering Second hand cameras within budget meeting functional needs and testing ideas validation through free trial shoots for acquaintances focused on select preferred genres before setting up full-fledged commercial venture after gaining adequate credible experience. 

If you need a complete comprehensive and affordable Photography business plan in Nigeria Pdf you can click the button below to contact me directly on WhatsApp

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Micah Erumaka

Micah Erumaka

About Micah Erumaka

Micah Erumaka is the Founder of LiaonCEM solutions which owns NaijaCEO. He is an Internet Entrepreneur and a content creator. After the failure of his first company at age 18 he started NaijaCEO to help entrepreneurs with the information they need in operating a successful business in Africa

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